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Dr Hannah Reid, PhD - Biodiversity Outcomes
IIED; PhD in Biodiversity Management; two decades on nature-based solutions and ecosystem-based adaptation in the Global South.

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We help project developers strengthen their projects to meet the integrity standards buyers and financiers expect, and secure long-term demand for their carbon credits through multi-year forward offtake agreements rather than one-time, spot-priced sales.
Earthly’s origination consulting helps project developers design, strengthen and prepare high-integrity nature-based projects for the market.
We help your project align with evolving market trends, policies, integrity frameworks and offtaker requirements, strengthening its integrity and commercial readiness for long-term demand.
We can support you across the project development journey:
Pre-feasibility screening.
Implementation due diligence.
Project design, PDD writing, registration and issuance.
Multi-year forward offtake agreements.
Earthly's origination consulting is designed for project developers and project managers looking to strengthen the integrity and commercial readiness of their nature-based projects.
1. Developing an early-stage project?
If your project is still early-stage and you're looking for support with design, PDD writing, registration, and issuance, we'll help you build it up to standard.
2. Fell short during Earthly's pre-assessment?
If Earthly's pre-assessment identified integrity gaps in your project, we'll help you close them and get it ready for our marketplace.
3. Already meeting a baseline?
If your project already meets a baseline and you want to use Earthly's Keystone integrity framework to strengthen your position, we'll help you secure better terms, sooner, through long-term forward offtake agreements.
mailto:giacomo@earthly.orgProjects designed to Earthly’s integrity standard are better positioned to attract demand for higher-integrity credits, strengthen their commercial readiness, meet offtaker requirements and respond to evolving market expectations. We can help you get there by considering integrity across carbon, people and biodiversity from the early stages.
Earthly developed the market's leading holistic quality framework, going beyond carbon to assess biodiversity and social impacts in as much depth.
Our portfolio and experience spans across ecosystems, regions, & verification standards, allowing us to create high impact projects globally.
We offer multiple engagement products that increase the quality and engagement of projects, thus increasing project value.
Less than 9% of over 1,000 projects screened have met our minimum standards.
168+ data points = De-risked investment
Keystone 3.0 assesses 168 data points across carbon, people and biodiversity, compared with 20-90 indicators used by typical market standards. This depth helps identify where your project is strong, where it can be improved, and how it can better meet the expectations of buyers and financiers.
Our framework works both ways: it gives you a clear, transparent methodology for assessing and strengthening your project, while giving buyers and financiers greater confidence in its integrity.
Interested in knowing where your project stands in the journey to integrity and market success?
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Our independent, interdisciplinary Scientific Board provides expert oversight and advice to help strengthen the integrity of nature-based projects. For developers, this means additional scientific expertise to identify risks, strengthen project design and build confidence in project integrity.
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Dr Hannah Reid, PhD - Biodiversity Outcomes
IIED; PhD in Biodiversity Management; two decades on nature-based solutions and ecosystem-based adaptation in the Global South.

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Dr David Ganz, PhD - Social Context
Executive Director, RECOFTC; co-founder, Spatial Informatics Group; community forestry and livelihoods across Southeast Asia.

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Prof. J. Boone Kauffman - Marine & Blue Carbon
Oregon State University; CIFOR senior associate; among the first scientists to document mangroves as the most carbon-dense forests on Earth.

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Prof. Richard Field - Measurement & Evidence
Professor of Biodiversity Science, University of Nottingham; co-leads the IAPB measurement working group.

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Dr. Francisco Souza - Indigenous & Local Communities
SVP, Conservation International; ICVCM Governing Board; member of the Apurinã people of the Brazilian Amazon.

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Dr. Elias Ayrey - Carbon Systems
CSO & co-founder, Renoster; pioneer of independent satellite and LiDAR audits of carbon credit claims.

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Dr. Sophus zu Ermgassen - Innovation & Novel Methods
University of Oxford; a leading voice shaping England's Biodiversity Net Gain policy.

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Agroforestry in Kenya
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Giacomo Bartoleschi,
Origination at Earthly
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Agroforestry in Kenya
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris."
Giacomo Bartoleschi,
Origination at Earthly
)
Agroforestry in Kenya
"Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris."
Giacomo Bartoleschi,
Origination at Earthly
Whether you’re developing an early-stage project, addressing gaps identified during pre-assessment, or strengthening an existing project, we help you meet evolving integrity standards and offtaker expectations, and position your project for long-term demand.
Carbon project origination is the process of developing a carbon project from an early-stage concept towards registration, credit issuance and market readiness. Earthly supports nature-based project developers across this journey, including pre-feasibility screening, implementation due diligence, project design, Project Design Document (PDD) writing, registration and issuance.
Origination consulting is about designing your project properly from an early stage so it can secure long-term demand through multi-year forward offtake agreements, rather than a one-off, spot-priced sale. We work with you on the design and financing side, not just the marketing.
Earthly’s origination consulting is designed for developers and project managers working on nature-based carbon projects. We can support early-stage projects as well as projects that need to strengthen specific areas of their design or integrity before progressing towards registration, issuance or market readiness.
Yes, Earthly can support project developers with project design, Project Design Document (PDD) writing, registration and the steps required to progress towards carbon credit issuance. The support required will depend on the project’s stage, methodology and existing design.
Keystone 3.0 is Earthly’s proprietary framework for assessing nature-based projects across carbon, biodiversity and people. It can help identify integrity gaps and areas that may need strengthening, giving developers a clearer understanding of where their project stands and what may need to improve as it progresses towards market readiness.
Not meeting the required standard at pre-assessment doesn’t have to be the end of the journey. Earthly can work with you to identify where your project needs strengthening and provide support to help bring it closer to the integrity standards required for the marketplace.
Depending on your project’s needs, this could include support with project design, PDD writing, registration and issuance, helping you build a stronger, more market-ready project.
Meeting a baseline standard is an important starting point, but it doesn’t necessarily mean your project is ready for evolving buyer and market expectations. Earthly can help you identify opportunities to strengthen your project beyond minimum requirements, improve its integrity across carbon, biodiversity and people, and align it with what offtakers are looking for.
The aim is to help you build a stronger, more market-ready project with the potential to secure long-term demand through multi-year forward offtake agreements.
For more insights on future carbon sourcing and origination, visit our FAQ page.